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01

The Pop of the Party

Social Media Management

Strategy, Content Creation, Editing, and Scheduling

During The Pop of the Party’s busiest season, I managed their social media presence throughout Ole Miss sorority recruitment, overseeing strategy, content creation, on-site filming, professional video editing, and content scheduling. I created content designed to capture the energy of each installation while staying true to the brand’s playful, elevated aesthetic. In just one month, the account reached 1 million+ Instagram views and gained 2,000+ new followers, helping expand the brand’s visibility during one of its biggest seasons. I had the best time bringing their work to life online and creating content that made their installations just as exciting on the feed as they were in person.

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+ 2,000

Followers in 30 days

1 Million+

Views in 30 days

42,045

Interactions in 30 days
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02

Professional Eyecare Associates

Social Media Management

Strategy, Content Creation, Editing, and Scheduling

Since beginning work with Professional Eyecare Associates in July 2026, I have managed and developed their social media presence across Facebook and Instagram through strategic content planning, creative direction, content creation, professional editing, and scheduling. I create a mix of educational, promotional, community-focused, and event content designed to make eyecare feel approachable while maintaining a polished, professional brand presence. In August alone, this strategy generated 114,000+ views across Facebook and Instagram, with Facebook views increasing 56%, content interactions increasing 164%, and page visits increasing 153%. Through consistent, intentional content, I’ve helped Professional Eyecare build greater visibility and engagement while strengthening their presence within the communities they serve.

+114,000

Views in 28 days

+1200

Interactions in 28 days
Posts & stories created in 60 days

+50

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